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The Tao of Sports Podcast – The Definitive Sports, Marketing, Business Industry News Podcast

Sports Revenue Analytics veteran and sport management professor Troy Kirby interviews the team behind the teams in Front Offices and Athletics Departments throughout the world, revealing an industry of specialists and minds unseen by the local or national media. Examined in this podcast are current or long-standing industry topics; tickets, business, analytics, moneyball, revenue, finance, economy, sales and jobs of the NCAA, NFL, MLB, NBA, and NHL. Also included are topics surrounding third party vendors, sports business, revenue, marketing, mentoring interns, facilities, managing employees, as well as how to not only break into sports, but stay in the industry long-term. The often-invisible side of the industry is where the Tao of Sports Podcast attempts to pull back the elusive curtain, providing information both to industry insiders and those who want to work in sports. Troy Kirby is a sport management professor at Saint Martin's University in Lacey, Washington.
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The Tao of Sports Podcast – The Definitive Sports, Marketing, Business Industry News Podcast
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Dec 9, 2012

The Tschour name has been around Muncie, Indiana longer than most people can remember. Adam’s legacy at Ball State is generations deep and it’s the school where Adam got his start in the ticket office. Adam worked his way up from a graduate assistant in the box office to Director of Ticket Sales & Premium Seating, cutting his teeth on the allure of FBS football with head coach Brady Hoke’s 2008 12-1 run with a GMAC bowl appearance the CAA’s Buffalo Bulls. Tschuor talks about finally leaving Ball State in order to push forward with his career, landing at a unique situation at Dayton where the football is non-scholarship FCS at an off-campus site and the men’s basketball team averages almost 13,000 each home game. Tschuor also speaks of the importance of those new in the sports industry to join NACMA and attended the conference each June. Twitter:  @aktschuor

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