Kathy Burrows has been a guest and friend of the podcast for over a decade. So its fitting that she be the first guest since 2019, when the podcast was last updated. Things have changed in the industry, for the better, as the phone crusher model seems to be dead or dying. Kathy talks about what she has learned, especially by asking those buyers what is being done right or wrong to sell them, and how she has incorporated critical thinking leadership training into her sales model for upper management.
Jason Taylor loves to talk his passion, which is group sales. Rebooting the Jacksonville Sharks’ group sales efforts for the Arena Football League team, Taylor talks about why group sales matter, and how to increase those 20 ticket group buys into a 200 tickets group buy. Taylor talks about his original break in sports with the New Jersey Nets organization as part of the inside sales unit, then his time at Muncie as part of PMI College’s out-bound efforts at Ball State University.