Group Ticket Sales Giant Rob Sine talks with Host Troy Kirby about the current state of ticket sales on both the college and professional landscape. Sine is a Pac-12 Vice President, the only major conference which has a position specifically dedicated to ticket sales. Sine's extensive background includes working for three NBA teams (Milwaukee Bucks, Portland Trailblazers, and Seattle Supersonics), stints in marketing & promotions with minor league hockey teams. Prior to joining the Pac-12, Sine founded Hands on Sports which had clients from the NCAA, NFL, NBA, NHL, Auto Racing, MLS, CFL and was president of Collegiate Consulting, a larger third party proactive ticket selling group for several NCAA athletic departments.
The episode focuses on Sine's passion for group sales, an underserved market in the sports industry, how to diagnose specific areas of need and some of the pending challenges for the sports industry as a whole. A companion to this episode is a 4 minute minicast (available exclusively to FREE podcast app subscribers), where Sine discusses the dynamics of hosting conference tournaments and meeting the customer's needs.