The Minnesota Timberwolves are one of the innovative teams attempting to engage with the fan membership model. VP of Sales & Service Corey Breton explains that the team has made a full investment in building the entire fan engagement platform out. Breton discusses how the season ticket has been altered, to the point of conversion to the fan membership model, and where the fan now sits with investing in the team entirely. Breton talks about how the secondary market as well as premium tickets may have been drastically changed as fan attitudes toward buying tickets have converted into a loyalty-system of fan membership. Twitter: @CMB711