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The Tao of Sports Podcast – The Definitive Sports, Marketing, Business Industry News Podcast

Sports Revenue Analytics veteran Troy Kirby interviews the team behind the teams in Front Offices and Athletics Departments throughout the world, revealing an industry of specialists and minds unseen by the local or national media. Examined in this podcast are current or long-standing industry topics; tickets, business, analytics, moneyball, revenue, finance, economy, sales and jobs of the NCAA, NFL, MLB, NBA, and NHL. Also included are topics surrounding third party vendors, sports business, revenue, marketing, mentoring interns, facilities, managing employees, as well as how to not only break into sports, but stay in the industry long-term. The often-invisible side of the industry is where the Tao of Sports Podcast attempts to pull back the elusive curtain, providing information both to industry insiders and those who want to work in sports.
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The Tao of Sports Podcast – The Definitive Sports, Marketing, Business Industry News Podcast
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Feb 26, 2013

 

Director of Sales & Marketing Ted Tseng has his work cut out for him at Sports Authority Field at Mile High. The Denver Outlaws are one of eight teams in Major League Lacrosse but have set massive attendance records in their seven-year franchise existence. Tseng talks about how the Outlaws have engaged non-lacrosse fans to provoke some of the largest attendances in the history of the outdoor sport with upwards of 29,000 or more, and make some of the other local professional teams a little jealous. Twitter: @Tseng44

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