If the name sounds familiar, it’s not your imagination. The Veeck moniker is almost a baseball legend thanks to the efforts of Night Train’s grandfather (Bill) and his father (Mike). But Night Train is no slouch himself, the man learned his crazy minor league marketing as part of The First Family of Fun, working for the family’s Charleston RiverDogs as their sales manager/promotions for 12 years, working everywhere from sales, promotions to the grounds crew and gameday operations. Now at the Chicago White Sox, a franchise that his grandfather once owned, Night Train is a group sales executive with a rising future. Night Train discusses his family history, the story behind his nickname, and what the fans really want when they go to a ball game. Twitter: VeeckAsInWreck
A companion to this podcast is a minicast exclusive to premium subscribers, where Veeck talks "Online Competition"