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The Tao of Sports Podcast – The Definitive Sports, Marketing, Business Industry News Podcast

Sports Revenue Analytics veteran Troy Kirby interviews the team behind the teams in Front Offices and Athletics Departments throughout the world, revealing an industry of specialists and minds unseen by the local or national media. Examined in this podcast are current or long-standing industry topics; tickets, business, analytics, moneyball, revenue, finance, economy, sales and jobs of the NCAA, NFL, MLB, NBA, and NHL. Also included are topics surrounding third party vendors, sports business, revenue, marketing, mentoring interns, facilities, managing employees, as well as how to not only break into sports, but stay in the industry long-term. The often-invisible side of the industry is where the Tao of Sports Podcast attempts to pull back the elusive curtain, providing information both to industry insiders and those who want to work in sports.
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The Tao of Sports Podcast – The Definitive Sports, Marketing, Business Industry News Podcast
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May 10, 2013

 

The best way to examine something is to see how the rest of the world reacts to it and that’s where John Manning comes in. Manning’s pricing principles are based in Australia, but has several years of experience in the Asian markets, focusing on the psychology of why we buy and what value we place upon it. Manning discusses some of the misconceptions that business have on pricing and how to ensure that the true value is reached each time when putting a number on a product’s value. Twitter: @PricingProphets

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