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The Tao of Sports Podcast – The Definitive Sports, Marketing, Business Industry News Podcast

Sports Revenue Analytics veteran Troy Kirby interviews the team behind the teams in Front Offices and Athletics Departments throughout the world, revealing an industry of specialists and minds unseen by the local or national media. Examined in this podcast are current or long-standing industry topics; tickets, business, analytics, moneyball, revenue, finance, economy, sales and jobs of the NCAA, NFL, MLB, NBA, and NHL. Also included are topics surrounding third party vendors, sports business, revenue, marketing, mentoring interns, facilities, managing employees, as well as how to not only break into sports, but stay in the industry long-term. The often-invisible side of the industry is where the Tao of Sports Podcast attempts to pull back the elusive curtain, providing information both to industry insiders and those who want to work in sports.
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The Tao of Sports Podcast – The Definitive Sports, Marketing, Business Industry News Podcast
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Sep 9, 2013

 

In the early 1990s, Rob Cornilles helped revolutionize sales training principles for sports franchises by founding Game Face, Inc. and then changed over the model again by creating an academy structure to train young college students into ticket sales reps, in his Portland facility, as well as helped place them with professional teams throughout the nation. Game Face was then expanded into an executive search model that helped broaden the careers of sports sales executives. Cornilles talks about founding the Game Face model, how word of mouth advertising grew his business into a powerhouse within a few short years, and his two unsuccessful runs for U.S. Congress in Oregon’s 1st District in 2010 and 2012. Cornilles presents his revenue philosophies on where the sports industry was when he started, where it is now, and what really needs to improve in the future. E-mail: ryc@gamefaceinc.com

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