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The Tao of Sports Podcast – The Definitive Sports, Marketing, Business Industry News Podcast

Sports Revenue Analytics veteran Troy Kirby interviews the team behind the teams in Front Offices and Athletics Departments throughout the world, revealing an industry of specialists and minds unseen by the local or national media. Examined in this podcast are current or long-standing industry topics; tickets, business, analytics, moneyball, revenue, finance, economy, sales and jobs of the NCAA, NFL, MLB, NBA, and NHL. Also included are topics surrounding third party vendors, sports business, revenue, marketing, mentoring interns, facilities, managing employees, as well as how to not only break into sports, but stay in the industry long-term. The often-invisible side of the industry is where the Tao of Sports Podcast attempts to pull back the elusive curtain, providing information both to industry insiders and those who want to work in sports.
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The Tao of Sports Podcast – The Definitive Sports, Marketing, Business Industry News Podcast
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May 11, 2017

If its gotta be the shoes, then Nick DePaula has a story about it. The Creative Director of NiceKicks.com has been able to take his fans into the behind the scenes look at the shoe industry, shoe contract endorsement deals, and increase the amount of coverage in overall marketing of player brands. DePaula shares his beginnings from 2007, when he served as both Editor-In-Chief and Creative Director with Sole Collector Magazine. DePaula talks about the ZO2 Big Baller Brand of Londo Ball, the pinnacle of Michael Jordan's $3 billion shoe empire with Nike, and the impact on China of Yao Ming on the marketplace. Twitter: @NickDePaula

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