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The Tao of Sports Podcast – The Definitive Sports, Marketing, Business Industry News Podcast

Sports Revenue Analytics veteran and sport management professor Troy Kirby interviews the team behind the teams in Front Offices and Athletics Departments throughout the world, revealing an industry of specialists and minds unseen by the local or national media. Examined in this podcast are current or long-standing industry topics; tickets, business, analytics, moneyball, revenue, finance, economy, sales and jobs of the NCAA, NFL, MLB, NBA, and NHL. Also included are topics surrounding third party vendors, sports business, revenue, marketing, mentoring interns, facilities, managing employees, as well as how to not only break into sports, but stay in the industry long-term. The often-invisible side of the industry is where the Tao of Sports Podcast attempts to pull back the elusive curtain, providing information both to industry insiders and those who want to work in sports. Troy Kirby is a sport management professor at Saint Martin's University in Lacey, Washington.
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The Tao of Sports Podcast – The Definitive Sports, Marketing, Business Industry News Podcast
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Aug 17, 2015

The role of a development officer when creating the relationship is one of Coleman Barnes' main assets to a campus athletic department. At Miami University in Ohio as an associate athletic director, Barnes lays out his vision of what great stewardship of donors should look like. Barnes discusses several of the key components in terms of developing a metric that works for development officers, as well as ensuring that the relationship building isn't merely "party planning" but actual transition toward a gift-making decision. Barnes shares his view on the pending budget issue regarding the IRS tax benefit for annual fund gifts, especially if the practice goes away, and how that may affect athletic departments across the country. Twitter: @ColemanBarnes

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