Steve Stroud feels that those looking to move up in the sports field should think twice before hitting the application button on any open position announcement, and presents his theory on the podcast. Stroud feels strongly in utilizing a few key principles of learning about the job's details, as well as seeing who within the current organization can help guide the interested party toward a potential hire. Stroud brings several years of experience in the athletic administration realm, and discusses his passion for sports revenue, marketing and communications above all else. Stroud shares his knowledge of how to continue to drive annual fund donations, even in uncertain times with the potential loss of the IRS deduction on university gifts, and how fans see bowl games and tournament berths, when it comes to the rise of an athletic program's prominence on the national stage. Twitter: @Steve_Stroud